SwiftKey Emoji Report – World Patterns of Use
2015/04/23 Leave a comment
Interesting reading and yet another indicator of attitudes (little surprise between the similarity between Canadians and Americans). Of course, this is among those who use emojis, so likely skewed towards a younger demographic:
- Canadians score highest in emoji categories some may consider to be more American (money, raunchy, violent, sports)
- French use four times as many heart emoji than other languages, and it’s the only language for which a ‘smiley’ is not #1
- Flowers and plants emoji are used at more than 4X the average rate by Arabic speakers
- Russian speakers use three times as much romantic emoji than the average
- Australia’s emoji use characterizes it as the land of vice & indulgence, using
double the average amount of alcohol-themed emoji, 65% more drug emoji than average and leading for both junk food and holiday emoji- Americans lead for a random assortment of emoji & categories, including skulls, birthday cake, fire, tech, LGBT, meat and female-oriented emoji
